Compare Amazon, eBay, Etsy, Walmart & TikTok Shop fees side by side. Find the cheapest platform for your product in seconds.
Choosing where to list
Sellers usually pick a marketplace on reputation and then discover the fee structure afterwards. Run the same product through five fee schedules and the ranking changes with price point, with category, and with monthly volume. There is no platform that is cheapest in general, only one that is cheapest for a given product at a given scale.
A referral percentage takes more in absolute terms as your price rises, while a fixed per-transaction charge matters most on cheap items. Where those two curves cross is different for every platform, and it is the single most useful thing this comparison shows.
A monthly seller subscription spread over four hundred units is a rounding error and spread over eight units is the whole margin. Enter the volume you actually do rather than the volume you hope for.
Referral rates vary by category within each marketplace, sometimes by a wide band. A comparison done on a default category can invert once the real one is selected, so set it before drawing any conclusion.
Before you ask
It changes with price, category and volume. At low volume the platforms without a subscription tend to win; at scale the referral percentage and fulfillment cost dominate.
Yes, where the platform offers its own fulfillment programme. You can compare self-fulfilled against platform-fulfilled on the same product.
Yes, divided by the monthly unit volume you enter so it appears as a real per-unit cost rather than a separate number to remember.
TikTok Shop has run lower referral rates than the established marketplaces, though promotional rates change. Treat any low headline rate as temporary when you model a year ahead.
These are the US schedules. Percentages are often comparable elsewhere but fixed charges and processing fees differ by market.
Multi-channel spreads risk and adds operational load. The fee comparison tells you the margin on each; whether you can run several at once is a question about your own capacity.
Learn the whole thing
Fourteen weeks on sourcing, product pages, checkout, delivery and ads, taught in person in Hafizabad on a store you keep.
