Google Ads · UAE

Google Ads Management in UAE

The UAE auction is bilingual, wealthy and cheaper per click than the West. We run Google Ads for brands selling into Dubai, Abu Dhabi and the wider Emirates, with Arabic and English handled as separate campaigns rather than translations.

Billing

AED or USD, invoiced monthly

Overlap

1 hour behind PKT

Search CPC

AED 3–14 typical

Tax

VAT at 5%

Get a campaign quote See past work

What changes when you bid in UAE

English and Arabic queries behave differently, convert differently and cost differently. Running them in one ad group hides both. We build separate campaigns with their own copy, landing pages and budgets, so each can be judged on its own numbers.

Ramadan and Eid move demand sharply, in both directions depending on the category. Budgets need loading before the shift rather than during it, because a bid strategy that has been starved for a week does not recover in time to catch the peak.

A large share of Emirates leads arrive on WhatsApp, not through a form. If click-to-chat is not tracked as a conversion, the account optimises toward the wrong action. Setting that up properly is usually the single biggest gain in the first month.

What the engagement includes

Account and conversion auditTracking is checked before anything else. A bid strategy trained on the wrong conversions loses money faster than a bad bid ever will.

Campaign structure rebuiltSearch, Shopping and Performance Max scoped by intent and margin, not inherited from whatever the account was doing before.

Ad copy and creativeHeadlines written against the real query set and the actual offer, tested in a fixed rotation rather than swapped on a hunch.

Landing pages reviewedThe page after the click is scoped with the campaign. We flag what blocks conversion and write the fix.

Budget and bid managementWeekly pacing, search term review and negative lists, so spend keeps moving toward what converts.

Monthly reportingSpend, CPA, ROAS and what changed, in one document, in your business hours.

Working with a team in Pakistan

We are based in Hafizabad, Punjab, and work with UAE advertisers on a flat monthly management fee. The working day is 1 hour behind PKT, calls are scheduled in your time zone, and invoices are issued in AED.

We do not charge a percentage of spend, so growing your budget is never our recommendation by default. The same senior person who scopes the account runs it, and reporting states what moved and what did not.

UAE Google Ads questions

Do you write Arabic ad copy?

Yes, with native Arabic writers. We do not run machine translation on paid copy or landing pages.

Can you track WhatsApp leads?

Yes. Click-to-chat is set up as a tracked conversion, so the bid strategy optimises toward the action that actually produces revenue.

Can you work Sunday to Thursday?

Yes. Our week aligns with Gulf working days and there is a one-hour difference, so same-day turnaround is normal.

Which emirates do you target?

Whatever your service area covers. Most accounts weight Dubai and Abu Dhabi first, then Sharjah and the northern Emirates where fulfilment allows.

Works well alongside

SEO in UAEOrganic cover for the terms you rent Digital marketingPaid, organic and social together eCommerceFeeds, listings and store conversion ROAS calculatorWork out break-even before you bid

Other markets we work in

United StatesBilled in USD · Sales tax varies by state United KingdomBilled in GBP · VAT at 20% Saudi ArabiaBilled in SAR · VAT at 15% CanadaBilled in CAD · GST/HST by province AustraliaBilled in AUD · GST at 10%

Work with our team

Scoped in a call, priced in writing

Send us the account, the budget and the target cost per acquisition in UAE. You get a written scope with a fixed monthly figure in AED, and a first reply within one business day.

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